https://www.pellaofga.com/parade

2023 PARADE OF HOMES

PARADE WEEKENDS

APRIL 22-23 | APRIL 29-30 | MAY 6-7
SATURDAYS 11 AM – 5 PM SUNDAYS 1 PM – 5 PM

FREE SELF-GUIDED TOUR

WELCOME

The Greater Atlanta Home Builders Association
is excited to host the 2023 Parade of Homes this Spring!

There’s never been a better time to own a brand NEW home and this is the perfect chance to showcase yours! The parade itself is a free self-guided tour over the span of three weekends in the Springtime. Consumers will have the ability to download the ATLHomesParade app or visit the Parade of Homes website to view a plotted map of all the homes entered. Enter your new construction homes and townhomes today and get ready to reap the benefits of the biggest new homes Parade Showcase in Atlanta!

GET TO KNOW US

Why the Parade of Homes

What is the Parade of Homes?

The Parade of Homes is the largest annual spring showcase of new homes across metro Atlanta taking place in April and May. The event features a wide variety of homes and townhomes in a diversity of styles, locations and price points and is free, self-guided and open to the public.

Who builds the featured Homes?

Every Parade Home is constructed by a builder member of The Greater Atlanta of Home Builders Association, a trade organization providing marketing, advocacy and industry connections to member businesses. Members have access to resources and education that helps them stay on top of their game.

What are the benefits of entering a home?

When you participate in the Parade of Homes, you will benefit from increased digital advertising for your home(s) through our robust Parade Marketing Program. There will be more traction to your communities and potential buyers through your front door.

BONUS 2023 "Parade in a Box"

An expertly packaged, ready-to-launch set of promotional tools

for builders to utilize in marketing their participating homes.

AGENT AMBASSADOR PROGRAM

Interested in becoming an Agent Ambassador for our 2023 Parade of Homes?
Learn more about the opportunity below!

Benefits:

  • Eligible to win a $250 Visa Gift Card
  • Recognition at our Parade of Homes reception
  • Recognition on the Parade of Homes social media platforms

Post Expectations + Calendar:

  1. Week of April 17th: Post on Feed (1) + IG Stories (2-3 slides): Pictures, Video and/or Reel.
    Please use your own judgment and preference - Please visit at least 1 home of your choice for the post in your feed and tag the builder associated with that model home
  2. Week of April 24th: IG Story (2-3 slides)
  3. Week of May 1st: IG STORY (2-3 slides)

**You can also post more if you would like!!

 The two agents that tag/post the Parade of Homes the most will each win a $250 Visa Gift card,
and will be recognized at our Parade of Homes reception in early June!

 Interested? Please reach out to Nabria Dunn, Events Manager at ndunn@atlantahba.com

HOW IT WORKS

How Do People
Tour the Parade?

The Parade is a FREE self-guided tour over the span of three weekends, allowing thousands of consumers the ability to visit new homes around the Greater Atlanta area.

There will be an interactive map at www.ATLHomesParade.com and on our mobile app. Besides providing a great shopping experience for those who are planning a move, the Parade of Homes is designed to help showcase the benefits and value of new homes. Homes are all open specified hours over three weekends.

Download the ATLHomesParade App today!

     

Parade Questions?

Greater Atlanta Home Builders Association office

Nabria Dunn
Events Manager

678-775-1446
ndunn@atlantahba.com
www.atlhomesparade.com

            

https://www.pellaofga.com/parade
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